Privacy Policy
Last updated: February 16, 2026
1. Introduction
Assist My Shop (“Assist My Shop”, “we”, “us”, or “our”) is an AI-powered sales assistant for WooCommerce stores operated by Pryvus Inc., a company incorporated in the United States.
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you:
- Visit Assist my Shop
- Register for an account
- Install our WooCommerce integration
- Use our AI assistant services
By using the Service, you agree to the practices described in this Privacy Policy.
2. Who We Are
Assist My Shop is a product developed and operated by:
Pryvus Inc.
30 N Gould St Suite R, Sheridan, WY 82801
United States
For privacy-related inquiries, contact: 📧 [email protected]
3. Information We Collect
We collect information necessary to provide and improve our Service.
3.1 Account Information
When you create an account, we may collect:
- Name
- Email address
- Company/store name
- Billing details
- Account login credentials
3.2 Store Integration Data (WooCommerce)
When you connect your WooCommerce store, we may access:
- Product titles and descriptions
- Product attributes (size, color, compatibility, etc.)
- Prices
- Stock availability
- Categories
- Product images
- Store URL
We use read-only access where possible and only collect data necessary to provide AI-powered product discovery.
We do NOT collect or store:
- Customer payment data
- Full credit card details
- WooCommerce admin passwords
3.3 Chat Interaction Data
When customers interact with the AI assistant, we may collect:
- Chat messages
- Product search queries
- AI responses
- Timestamps
We use this data to provide product recommendations, improve AI performance, troubleshoot issues, and analyze usage patterns. We do not use chat data to identify individual shoppers unless explicitly required for support or security purposes.
3.4 Billing Information
Payments are processed by third-party providers (e.g., Stripe). We do not store full credit card numbers or card security codes. Billing providers process data according to their own privacy policies.
3.5 Automatically Collected Data
When you visit our website, we may collect:
- IP address
- Browser type
- Device information
- Pages visited
- Referral sources
This information is used for analytics, security, and performance optimization.
4. How We Use Your Information
We use collected information to:
- Provide and maintain the Service
- Power AI product search and recommendations
- Sync WooCommerce catalog data
- Process payments and manage subscriptions
- Improve system performance
- Provide customer support
- Prevent fraud or abuse
- Comply with legal obligations
We do not sell personal data.
5. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your data under the following legal bases:
- Contractual necessity (to provide the Service)
- Legitimate interest (service improvement, fraud prevention)
- Consent (where required)
- Legal compliance
6. Data Retention
We retain data:
- For as long as your account is active
- As required for billing and legal compliance
- As necessary to resolve disputes
If you delete your account, we will delete or anonymize your data within a reasonable timeframe, unless retention is required by law.
7. Cookies and Tracking Technologies
We may use cookies and similar technologies to:
- Remember user preferences
- Analyze site traffic
- Improve user experience
- Ensure security
You may control cookies through your browser settings. If required by law, we display a cookie consent banner.
8. Data Sharing
We may share data with:
- Payment processors (e.g., Stripe)
- Cloud hosting providers
- Analytics providers
- Infrastructure and AI processing partners
All third-party providers are required to protect data in accordance with applicable laws. We do not sell personal information.
9. International Data Transfers
If you are located outside the United States, your data may be transferred to and processed in the United States or other jurisdictions where our service providers operate. We implement appropriate safeguards for cross-border data transfers, including contractual protections where required.
10. Security
We implement industry-standard technical and organizational measures to protect your data, including:
- Encrypted data transmission (HTTPS)
- Secure cloud infrastructure
- Access control restrictions
- Regular security monitoring
However, no system can guarantee 100% security.
11. Your Rights
Depending on your location, you may have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion
- Restrict processing
- Object to processing
- Request data portability
To exercise your rights, contact: 📧 [email protected]
12. California Privacy Rights (CCPA)
If you are a California resident, you have the right to:
- Request disclosure of collected data
- Request deletion of personal information
- Opt-out of the sale of personal information
Assist My Shop does not sell personal data.
13. AI Processing Transparency
Assist My Shop uses artificial intelligence models to:
- Interpret natural language queries
- Match product attributes
- Generate product recommendations
AI-generated responses may not always be perfect. Store owners are responsible for reviewing recommendations where necessary.
14. Children’s Privacy
Our Service is not directed to individuals under 18 years old. We do not knowingly collect personal data from minors.
15. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date and may notify users of material changes.
16. Contact Us
For privacy-related questions:
Assist My Shop
Operated by Pryvus Inc.
Email: [email protected]
Website: Assist my Shop